Now, more than ever, users engage with brands and websites through mobile devices. 87% of Smartphone users say that they use a search engine on their Smartphone at least once a day. And Google has recently announced that they would deprioritize non-mobile websites in organic mobile search results. Having this in mind we have compiled a list of most important mobile-friendly features while designing a SEO Utah strategy.
Navigation convenience – navigation on a mobile website should be simple to browse. Users should be able to find what they are looking for quickly, and with as few taps as possible. A simple and clear icon layout is all that the customers look for since it helps to go through the site in lesser time; enhancing the consumer experience.
Diffused background – all websites have a particular theme which their customers are familiar with. You don’t want to lose these aspects when users are viewing your site on a mobile device. So while making the interface mobile friendly either blur or diffuse the images and background in order to maintain the familiarity with the users.
Colors – aesthetics of the websites is what the user will first notice, so it has to be attractive and catchy. “Less is more” approach to color schemes is the best catalyst to accelerate your SEO Utah strategies. Pro tip: users scroll more quickly in a mobile device than they would on a computer; this means the pops of color you use are going to cause them to pause and take in that information. Strategically place the colors where readers can find the most relevant information.
Maps – the concerns associated with using location seem to have faded away because of the convenience of has provided – giving your site visitors a way to find directions to your business location. A location map coupled with GPS functionality built into mobile devices will give your customers direction to your business from their exact location, wherever they are. Next time place this SEO strategy on top of your list.
Besides these most important points, it’s also necessary to consider things such as animations, touch ID, click-to-call functionality, usable forms, intuitive interface, large call-to-actions, etc.
Mobile friendly websites make it easier for your customers to find you leading you to top the search rankings – the main aim of your SEO Utah strategy.
We even know about the latest mobile page speed update, get in touch with our team at Sites by Sara and plan your next SEO Utah strategy today!